Beowulf to Batman essays

Beowulf to Batman essays True Blue Revolutionaries or Tired Beowulf Reruns Beowulf to Batman: The Epic Hero and Pop Culture by Roger B. Rollins compares the design of the epic poetry to the design of todays pop culture. The epic poem refers to Anglo-Saxon poems such as Beowulf. Pop culture refers to movies, shows, and comics of today such as Batman and Spiderman. The main point of Rollins essay is to show the significance of epic poetry to the modern day pop culture. He does so by showing the connections between the two, and the similar purposes the stories serve. One basic similarity that Rollins mentions is Neither epic poets nor the creators of pop culture are true revolutionaries.(2) Different plots, heroes, villains, and other details make the stories appear to be new and innovative. Though the heroes, villains, and story lines are never the same, it is apparent that the same basic recipe is used to create each different story. The main ingredients for these stories are actually quite simple; first a level cup of Good versus Evil. Then a ja r of fighting for righteousness and apprehending the wrongdoer.(1) And of course a nice finishing coat of Good or Evil also known as value satisfaction. Add a little pinch imagination and two tablespoons of creativity, and a healthy helping on interesting details and there you have if an epic poem or a pop romance. Good versus Evil is incorporated in virtually every epic poem and pop romance. The hero in each story is represents good he is the embodiment of what the average citizen should strive to be. These heroes represent the Good; they are usually honest, clean, upright respectable people an archetype for the model citizen should be. The Good also represents what we would like to be. For example they can be extremely intelligent like Batman, outrageously handsome like James Bond, or amazingly strong and brave like Be ...

Polaroid Promotion Distribution Strategies

Polaroid Promotion Distribution Strategies Polaroid case Product cycle has three main stages; introduction, growth, maturity and decline, Polaroid is an international electronic making company whose products are in the decline stage. In the 1970 to 1990’s, the company’s products were enjoying a large market especially in the camera industry but the invention of instant camera turned around the company’s success.Advertising We will write a custom essay sample on Polaroid: Promotion Distribution Strategies specifically for you for only $16.05 $11/page Learn More When a company is in the decline stage, there are three main options opened to it; develop a products rejuvenation strategy, stop production or create a niche market by harvesting the product. The approach taken by Polaroid is to try to rejuvenate its products, in the efforts of building a brand identity, the company has embarked on massive promotional strategies using prominent musicians. The choice of the characters to v enture in its adverts is triggered by the target market of the company. Lady Gaga and Polaroid chairperson Bobby Sager are on the forefront leading the marketing campaigns. The company is using pull promotional strategies to penetrate the competitive electronic market dominated by Sony, Kodak, and Nikon. Polaroid is not alone in the decline stage; in the 1990’s and early 2000, General Motor Company (GM), enjoyed a large market share in the automobile industry, however the sale started to decline in 2003 until in 2008, an upcoming Toyota Motor company surpassed the GM in sales to be the world largest automobile. Although GM has not given up in the battle for market, its success is limited with its sales declining yearly. Panasonic is another company that is struggling to remain competitive in the changing electronic world. The company was among the world largest electronic producers only to reach its maturity stage in the late 1990’s. The company is heavily investing in modern technology and promotion to compete effectively in the internal arena (Paul Donnelly, 2010). Michael Moore case Business world has been ventured by unethical conducts, in the case of Michael Moore, to secure a contact; he is required to give kickback to the approving authority. The deal is meant to be complicated where the officials of the contacting authority want their 5% share included in the contract amount.Advertising Looking for essay on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More The official wants to corrode with Michael Moore to defraud the government of an eastern European country; on the other hand, Michael Moore can see a door of opportunity if he takes the contract. The situation in the case portrays how unethical, corrupt and irresponsible come people trusted in government offices have become. They are willing to corrode with suppliers for their own benefit. What is important to Michae l Moore is to uphold his integrity and professionalism and refuse the deal. After refusing the deal, he should ensure that the trend stops by informing relevant anticorruption bodies in the country. To create good relations with the companies informing the integrity authorities concerned, Michael Moore should emphasize and let them understand of his moral and professional standing. Through they may hate doing business with him now, in the future he will benefit from the actions. The deal the contracting officials wanted done was a violation of human rights and misuse of office and power. If corruption has to stop, in the business world, both parties to a deal should come out and defend business virtues and integrity. Business integrity and good name is precious than gold and wealth, it would be better to lay off the employees following national and international labour laws than to use corrupt means to remain in the business. Reference Paul P., Donnelly, H.(2010). Preface to Market ing Management. Boston: McGraw Hill.